Yesterday I met a representative of Independent Liverpool. This is a small organisation trying to promote the use of local retailers to improve the food chain and to keep Liverpool money circulating in Liverpool. I asked them for information so I could blog about their work because I passionately believe in what they are seeking to do. Then it occurred to me that it would be better if they put it in their own words so here it is – the first ever guest on my Blog. Please read this, help the campaign and BUY LOCAL!
Starbucks. Tesco. Nando’s. Primark. The list goes on. You see them everywhere you go to the detriment of smaller, independent shops which are closing down by the minute. At this rate we envisage a dystopian High Street buffet whose selection consists only of Fat Cat, and we find that hard to swallow. But please do not get the wrong idea. We are not here to moan or to be cynical; that would be tiring and we would eventually run out of things to say. Rather, our aim at Independent Liverpool is to purely shed light on independent shops in Liverpool and to celebrate the unique. We will do this by uploading profiles of shops that inspire and intrigue us, and will hopefully inspire and intrigue you too. Corporations create homogenized products and homogenized goods, we are here to challenge the status quo and promote individuality. We feel that these corporations are making us lose our personality in Liverpool and we will fight to preserve it. With every sip of corporate coffee, we are drinking the soul out of Liverpool, with every bite of corporate cookery we are eating away at the heart of what makes our city great. You can go to any city in the United Kingdom and have a Costa cappuccino or a Tesco tea but you can only experience the true essence of Liverpool through these shops. Free trade isn’t free, it cost’s jobs.
We urge you to join our revolution today and put a stop to this franchise epidemic, we promise you’ll miss the independents once they are gone. We soon plan to bring out a Independent Liverpool Membership Card that gives you a plastic credit card sized card that will give you exclusive discounts and deals in over twenty different independent shops, with a pound per card going to charity. For the inexpensive price of £10 for a year valid card, we estimate you will make your money back after using the card just three times. People underestimate the effect of spending a larger proportion of their dispensable income with local shops. It creates a circular effect of the money cycle rather than large percents of turnover being dished out to shareholders and fancy accountants who can find loopholes for tax evasion. Our argument is, what might be a cheaper coffee now, might result in your son or daughter not being able to find a job one day. The Bank of England can implement fancy fiscal or monetary policy but it is up to us and our surrounding local communities to synergise our resources in order to enhance economic growth. We are two young graduates who don’t have a career path planned, we chose not to walk into the cycle of graduate jobs and repeat the cycle of life. We are passionate about the city we grew up in and that is the main motivation behind all of our actions. It shines through all of our endeavours and is hopefully the reason why our aim is successful.
Come revel on Renshaw Street, be belated on Bold Street, walk on Wood Street and access every other avenue Liverpool has to offer.
Think of us as your alternate trip advisors for small independents with a twist. As we grow we hope to be able to offer marketing and social media services for all independents and use our popularity as a platform for those who need it. We can only do this with your support and we know a lot of you share our vision. The collaboration and network of independents a long with those who support them has been extremely long overdue so please go check out our website and follow us on all our respected social media. We might sound like we have a chip on our shoulder and white on our collar but we are simply hear to give an online presence to those who really need us. We will give voice to the partisans, unite the people and give Liverpool back its independence, because if we don’t, who will? Be independent and support independents.
Facebook: Independent Liverpool